独自動車大手のBMW は11~14日までオンラインで開催された米家電見本市「コンシューマー・エレクトロニクス・ショー(CES 2020)」で車載インフォテイメントシステム「iDrive」などを紹介した。2021年に正式に発表する予定の新型「iDrive」の概要や、過去20年のBMWのユーザー体験の開発の歩みが分かるティーザービデオなどを出展した。
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