エスオリバー―ブランド高級化へ―
中価格帯衣料品メーカーのエスオリバー(s.Oliver、ロッテンドルフ)が手持ちブランドの高級化に取り組み意向だ。中価格帯市場が低価格帯ブランドに押されて縮小しているため。1月に就任したライナー・ピッヒラー社長が経済紙『 […]
中価格帯衣料品メーカーのエスオリバー(s.Oliver、ロッテンドルフ)が手持ちブランドの高級化に取り組み意向だ。中価格帯市場が低価格帯ブランドに押されて縮小しているため。1月に就任したライナー・ピッヒラー社長が経済紙『 […]
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